Ohana Matsumae is the 16-year-old protagonist of Hanasaku Iroha. She is sent to live at her estranged grandmother's hot spring inn, Kissui, after her mother elopes with her boyfriend to evade his debt. At her grandmother's demand, she works at the inn as compensation for staying there. Usually energetic and optimistic, Ohana has yet to realize her dream and works hard to prove herself in this new environment. She has many ideals, particularly a strong sense of justice that clashes with the other people working at the inn, including her grandmother. Her desire to help others usually end up backfiring or goes unappreciated.